BARE Fitness builds exceptional member experiences with Hapana
Here’s how BARE Fitness creates an incredible community for their members, while centralising their data and making reporting easy.
First, a bit about BARE Fitness MNL
At BARE Fitness MNL, fitness is just the entry point. The culture, however, is the real focal point. BARE Fitness focuses on connection, creativity, and consistency, with seasonal events, collabs, and themed workouts to bring the ‘BARE Fam’ together.
They design their workouts to feel more like a party than a workout. Running and weight training both come into play to create a well-rounded fitness experience - a winning formula since BARE was established in November 2015.
Why did BARE Fitness choose Hapana?
“It simplifies everything; bookings, check-ins, comms, reporting, POS so we don’t have to juggle numerous different systems. That efficiency lets us put more energy into building great member experiences,” says CEO Dylan Eiffe.
“Hapana helps us free up time and energy to pour into the community, which is where the real magic happens. Since integrating Hapana, we’ve seen about a 10–15% improvement in member retention, thanks to smoother communication and an easier in-studio booking experience.”
“Centralizing our data with Hapana has been huge, it gave us real insight into member behavior, so we could design campaigns that drive loyalty and retention.”
What platform features are important to BARE Fitness?
“The booking and scheduling platform through the member app has been the best driver of our growth. It gives us a seamless way to manage high class demand across multiple studios, while making the member experience simple and intuitive,” says Dylan.
“That operational efficiency directly translates into stronger retention and higher trial-to-membership conversions; two of the most important levers for our business growth.”
“The multisite management features help us handle demand across studios while keeping the member journey super smooth.
We also love the reporting dashboards which turn numbers into stories, showing us where we’re thriving and where we can push further.”
“As we scale, we’ll need even more personalization and smooth systems. Hapana is set up to grow with us, keeping the tech side seamless so we can keep focusing on people.”
What is BARE Fitness looking forward to?
“We’re building BARE into more than a workout, it’s a lifestyle. That means opening more studios, growing brand partnerships, and creating hybrid experiences that blend fitness, culture, and community.”
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